Lesson 4: Communication and Globalization

Lesson 4: Communication and Globalization

INTENDED LEARNING OUTCOMES

The learner…

1. ·    appreciates the impact of communication on society and the world.
2. ·  uses varied communication strategies toward intelligible global communication in different settings.
3. ·  illustrates in a diagram or poster the role of communication in the society or implication of globalization in communication.
4. ·    compares and contrasts local from global communication.
5. ·   makes a poster presentation about the relationship of local and global communication.

OVERVIEW

            Globalization is defined as the “unity in economic, political and cultural aspects” (Shokina & Nishchev, 2009).  This means that globalization aims to unite nations and remove borders between them. In order to facilitate or achieve this “unity”, the definition suggests that communication performs a significant role in the process of globalization. With the aid of technology, it has made communicating with people from the other side of the globe possible. However, global communication poses a challenging task since there can be “misunderstandings due to ethical; and cultural differences” (Matthews & Thakkar, 2012). It also has changed the way how people communicate with each other. Hence, there is a need to develop effective communication skills both in local and global settings.

Activity 1:

Directions: Discuss with the class the answers to the following questions.

1. Using the words and phrases from the clustering, discuss your insights or thoughts about globalization.
2. What do you like best about globalization? What do you like least?
3. What do you think are the good and bad effects of globalization?

Activity 2: Pictographic Analysis

1.       Describe what you see in the picture. 2.       Discuss the connection of the picture to the topic of communication and globalization. 3.       Assign one member who will share with the class what the group has discussed.